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Farmers’ Market Hubs & COVID-19

The Rochester, MN Farmers Market pivoted its Local Line online sales platform to serve household consumers, beginning with the March 21, 2020 market. Here’s the story of how they created a system for online ordering + order assembly at the market + curbside pick-up:

PDF of Presentation | (9.9 Mb)

Webinar Recording | (1 hr 41 minutes)

Rochester Farmers Market

Buy local!

Support your local farmers and help build a local food infrastructure. Nine farmers’ markets in Minnesota are offering food hub services to connect farmers with buyers in their communities.

What’s a food hub?

Good question!

  • Food hubs bring together product from multiple farmers and offer it to larger-scale buyers.
  • Farmers who don’t have enough time or product to reach larger markets on their own can sell through a food hub.
  • Buyers who can’t deal with separate accounts for multiple farmers can buy local through a food hub.

Visit Minnesota Farmers’ Market Hubs


aitkin farmers market logo



cook area farmers market logo


Grand Rapids

grand rapids farmers market logo


Red Wing

Red Wing farmers market logo



Richfield farmers market logo



rochester farmers market logo



Wabasha farmers market logo

(Includes Lake City, MN & Pepin, WI)


Brought to you by:

Renewing the Countryside logo


MFMA logo


MISA collaborative logo

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